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Saturday, November 1, 2014

MAKING MONEY WITH ARTICLE MARKETING

You'll hear it repeatedly, making money with article marketing is the way to start out online if you are short on money and long on time. I'm here to tell you that is true. However, what is not often mentioned is that if you don't do it the right way, it can be a very short path to futility, and often giving up. However, I'm not ever going to let that happen so let's begin with some very basic guidelines you need to follow. 

1.)Keywords- In case you didn't know, article marketing is really about writing a keyword targeted article as it is about anything else. You can have the best article in the world, but it doesn't matter if nobody ever reads it. No article directory in the world will let you know whether your article is correctly keyword optimized or not, you need to decipher that for yourself. Do not skip this step. Ever. Why? Because you may as well not bother without it....article marketing won't work. So the first thing you need to do is figure out a specific market niche, find out the low competition (read "long tail") keywords for that niche, and then write one article per keyword. Yep. Not multiple keywords per article, just a single keyword for each article. That keyword targeted article should point to the same keyword targeted page on your website. This establishes relevance, which is what search engines are built around. 

2.)Write- For any article marketing campaign, it is best to have a long list of keywords so you can try as many articles as possible. Cast a wide net, observe the results, and then focus on those articles that did well. Write one article between 300-500 words per keyword, focusing on a 1% density for each keyword article. I like to go with the keyword once in the title, once in the body, and once in the concluding sentence. No more. 

Then you need to write. The more competitive the niche, the more you need to write. The key is to write original content on a consistent basis over time. Article marketing is an ongoing process, like putting gas in your car, not a single event that begins and ends. Look at completing 3 to 5 articles per week for a year. At the end of that year, your financial situation online should look pretty good unless you really made some big mistakes or had horrendous luck. Article marketing will ONLY succeed if you are consistent, and accumulate your keyword targeted content to a 'critical mass' over time. 

3.)Submit- You may hear that submit to this directory or that is the key to traffic Valhalla or whatever. What I would recommend is that you find article directories that have decent Google Page Rank, and submit to those sites only. Ezine is the obvious first choice, but by far not the only one. To find out the page rank of any site, go to SEO Quake and download their free toolbar. Remember, not all article directories are created equal. Those with Page Rank are the only ones you should worry at the start of your article campaign. 

SUCCESSFUL BUSINESS BLOGGING

Business blogging has become very popular online and for good reason. From large corporations right down to the individual business entrepreneur blogging sites are being used as their primary marketing platform. The ease of use and flexibility these platforms offer is hard to ignore or beat. Even though creating and managing most blogging sites is a relatively simple thing to do, they still can consume a good portion of the day if they are to be maintained properly. There are several areas that can steal time from you when working online but many can be eliminated with the willingness to do so and knowing where to look! 

Here are a 5 tips for any business entrepreneur on how to better manage time when marketing off a blog to help you get the most out of the site and your own efforts! 

Limit Social Networking 

Even if you are using social networking for generating traffic you must monitor your use since these sites can definitely 'eat up' the clock. As a business entrepreneur you must have a plan for everything you do including working on social sites. Remember your objectives and stick to your plan when you are social networking. 

Research Instead of Surfing 

When going online to conduct 'research' it is oh so tempting to begin surfing 'aimlessly' and the next thing you know it is past midnight! Discipline yourself to maintain focus when searching for information and you will find you locate it quicker and probably get more done in the day! Most blogging sites have a list of maintenance functions that need to be tended to so busy yourself on those and be more productive. 

Email Can Wait 

One of the best ways to better manage time when working online is to quit checking your email so often. What is really occurring when you do this is you are subconsciously procrastinating! Think about it for a moment, what the heck is so important in your email that it can not wait? 

Further Your Education 

Whether it is concerning your marketing strategy or issues within your niche, there is always something new to learn so provide for this in your busy schedule! The more you better yourself the more prosperous you can expect to be on your blog! 

Create More Timeless Content 

Whether it is for updating your blog or for marketing purposes make an effort to develop as much 'timeless' content as you can. By doing so it will maintain its popularity whether it is posted to your site or is circulating around on the internet. In this way you will get much better results for your efforts! 

Business blogging can be a very profitable way to market online although blogging sites by and large do require a good investment of time to be maintained properly. In most cases the typical business entrepreneur can increase their efficiency by avoiding some of the common 'traps' that can be found when working online. The tips offered above serve to help you identify not only those areas most likely to waste much of your day but also how to better manage time so your blog becomes the 'shining' star' of your niche!